The World of Matcha
Why AVANTCHA Matcha?
• Authentic Japanese origin
• Diverse cultivars & regions for a full-spectrum flavour journey
• Traditional stone milling for exceptional texture and taste
• Cold-stored & airtight packed for peak freshness
• Sourced directly from Japan's finest producers
• Organic & Naturally Farmed
• Reliable, trusted, and traceable systems built to withstand demand
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Matcha Ceremonial Grade Kagoshima Natural Farming 200g[{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523225501211962210","image":null,"published_at":"2024-10-18T08:08:32.901+01:00","title":"Loose Leaf Pouch","url":"/collections/12266925523225501211962210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523231541010042210","image":null,"published_at":"2024-10-18T08:08:32.939+01:00","title":"Tea","url":"/collections/12266925523231541010042210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523233554266512210","image":null,"published_at":"2024-10-18T08:08:32.954+01:00","title":"Matcha","url":"/collections/12266925523233554266512210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523271806329682210","image":null,"published_at":"2024-10-18T08:08:33.186+01:00","title":"Natural Farming Tea","url":"/collections/12266925523271806329682210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523345626067312210","image":null,"published_at":"2024-10-18T08:08:33.661+01:00","title":"Wellness Tea","url":"/collections/12266925523345626067312210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523279188300512210","image":null,"published_at":"2024-10-18T08:08:33.233+01:00","title":"Japanese Tea","url":"/collections/12266925523279188300512210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]}]
-200g-pouch.jpg?w=1200&h=800)
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Matcha Iri Genmaicha[{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523225501211962210","image":null,"published_at":"2024-10-18T08:08:32.901+01:00","title":"Loose Leaf Pouch","url":"/collections/12266925523225501211962210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523231541010042210","image":null,"published_at":"2024-10-18T08:08:32.939+01:00","title":"Tea","url":"/collections/12266925523231541010042210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523211911657272210","image":null,"published_at":"2024-10-18T08:08:32.822+01:00","title":"Green Tea","url":"/collections/12266925523211911657272210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523288751317612210","image":null,"published_at":"2024-10-18T08:08:33.306+01:00","title":"Flavoured Tea","url":"/collections/12266925523288751317612210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523233554266512210","image":null,"published_at":"2024-10-18T08:08:32.954+01:00","title":"Matcha","url":"/collections/12266925523233554266512210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523279188300512210","image":null,"published_at":"2024-10-18T08:08:33.233+01:00","title":"Japanese Tea","url":"/collections/12266925523279188300512210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12268736740551043364242210","image":null,"published_at":"2025-02-20T05:56:49.431Z","title":"Single Origin Tea","url":"/collections/12268736740551043364242210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]}]
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Organic Matcha Ceremonial Grade Fuji 30g[{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523231541010042210","image":null,"published_at":"2024-10-18T08:08:32.939+01:00","title":"Tea","url":"/collections/12266925523231541010042210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523265766531782210","image":null,"published_at":"2024-10-18T08:08:33.174+01:00","title":"Organic JAS Certified Tea","url":"/collections/12266925523265766531782210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523233554266512210","image":null,"published_at":"2024-10-18T08:08:32.954+01:00","title":"Matcha","url":"/collections/12266925523233554266512210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523210066172982210","image":null,"published_at":"2024-10-18T08:08:32.814+01:00","title":"Our Bestsellers","url":"/collections/12266925523210066172982210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523334217559002210","image":null,"published_at":"2024-10-18T08:08:33.561+01:00","title":"Organic Certified Tea","url":"/collections/12266925523334217559002210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523279188300512210","image":null,"published_at":"2024-10-18T08:08:33.233+01:00","title":"Japanese Tea","url":"/collections/12266925523279188300512210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523254693559232210","image":null,"published_at":"2024-10-18T08:08:33.086+01:00","title":"Loose Leaf Tin","url":"/collections/12266925523254693559232210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12268736740551043364242210","image":null,"published_at":"2025-02-20T05:56:49.431Z","title":"Single Origin Tea","url":"/collections/12268736740551043364242210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]}]
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Matcha Ceremonial Grade Kagoshima Natural Farming 80g[{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523231541010042210","image":null,"published_at":"2024-10-18T08:08:32.939+01:00","title":"Tea","url":"/collections/12266925523231541010042210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523233554266512210","image":null,"published_at":"2024-10-18T08:08:32.954+01:00","title":"Matcha","url":"/collections/12266925523233554266512210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523271806329682210","image":null,"published_at":"2024-10-18T08:08:33.186+01:00","title":"Natural Farming Tea","url":"/collections/12266925523271806329682210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523345626067312210","image":null,"published_at":"2024-10-18T08:08:33.661+01:00","title":"Wellness Tea","url":"/collections/12266925523345626067312210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523279188300512210","image":null,"published_at":"2024-10-18T08:08:33.233+01:00","title":"Japanese Tea","url":"/collections/12266925523279188300512210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523254693559232210","image":null,"published_at":"2024-10-18T08:08:33.086+01:00","title":"Loose Leaf Tin","url":"/collections/12266925523254693559232210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523210066172982210","image":null,"published_at":"2024-10-18T08:08:32.814+01:00","title":"Our Bestsellers","url":"/collections/12266925523210066172982210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]}]
Authentic Japanese Origin
Sourced directly from tea gardens in Japan for unmatched purity and heritage.
Packed Fresh With Nitrogen
Sealed with cutting-edge technology to preserve freshness and enhance flavour.
No Fillers, No Sugar
Enjoy the true essence of Matcha with our all-natural, unadulterated products.
Organic Hojicha
Deeply Nutty & Rich
Love Matcha? We think you'll love Organic Hojicha powder too. Plus, it has less caffeine, making it ideal for later in the day. Made from the roasted stems of tea leaves, the flavour is deeply roasted with notes of nut, malt, coffee and chocolate.
Understanding Quality, Cultivars and Real Matcha
Matcha has moved from the tea room into daily life, yet few have tasted authentic, craft-produced Matcha. Global demand is rising—projected to reach USD 7.43 billion by 2030—but much of what’s sold today is just powdered green tea, lacking the shading, milling, and storage that define true Matcha.
To preserve the craft, the industry must be more precise, transparent, and honest about quality.
Read On
To preserve the craft, the industry must be more precise, transparent, and honest about quality.
How to Make Matcha Latte
One of the cafes most popular drinks, here’s how to make it yourself at home and enjoy the green goodness of Matcha every day.
Matcha Accessories
Elevate your Matcha experience with our curated collection of essential accessories, designed to bring out the best in every cup.
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Stainless Steel Matcha Spoon[{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523300327596882210","image":null,"published_at":"2024-10-18T08:08:33.357+01:00","title":"Matcha Accessories","url":"/collections/12266925523300327596882210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523292442305182210","image":null,"published_at":"2024-10-18T08:08:33.315+01:00","title":"Teaware","url":"/collections/12266925523292442305182210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]}]
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Electric Matcha Whisk[{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523300327596882210","image":null,"published_at":"2024-10-18T08:08:33.357+01:00","title":"Matcha Accessories","url":"/collections/12266925523300327596882210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523292442305182210","image":null,"published_at":"2024-10-18T08:08:33.315+01:00","title":"Teaware","url":"/collections/12266925523292442305182210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]}]
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Matcha Bowl Black[{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523300327596882210","image":null,"published_at":"2024-10-18T08:08:33.357+01:00","title":"Matcha Accessories","url":"/collections/12266925523300327596882210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523292442305182210","image":null,"published_at":"2024-10-18T08:08:33.315+01:00","title":"Teaware","url":"/collections/12266925523292442305182210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523351665865172210","image":null,"published_at":"2024-10-18T08:08:33.679+01:00","title":"Tea Cups","url":"/collections/12266925523351665865172210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]}]
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Bamboo Matcha Whisk - 100 Prongs[{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523300327596882210","image":null,"published_at":"2024-10-18T08:08:33.357+01:00","title":"Matcha Accessories","url":"/collections/12266925523300327596882210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523292442305182210","image":null,"published_at":"2024-10-18T08:08:33.315+01:00","title":"Teaware","url":"/collections/12266925523292442305182210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]},{"banner_image":null,"default_sort_by":"recommend","featured_image":null,"id":"12266925523210066172982210","image":null,"published_at":"2024-10-18T08:08:32.814+01:00","title":"Our Bestsellers","url":"/collections/12266925523210066172982210","sort_options":[{"name":"recommend","value":"推荐排序"},{"name":"best-selling","value":"受欢迎和销量排序"},{"name":"price-ascending","value":"价格从低到高"},{"name":"price-descending","value":"价格从高到低"},{"name":"title-ascending","value":"商品名称A-Z"},{"name":"title-descending","value":"商品名称Z-A"},{"name":"shelved-descending","value":"最新上架时间"}]}]
Matcha Recipes
Matcha is such a wonderfully versatile ingredient and we’re always looking for new ways to play with this amazing Japanese green tea powder. Below are a few inspiring suggestions, though don’t forget to head to our blog where we add ideas and recipes regularly.
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Frequently Asked Questions
What is matcha?
Matcha is a finely ground powder made from shade-grown green tea leaves. The whole leaf is consumed, resulting in a concentrated flavour and composition.
What defines high-quality matcha?
Balance. A smooth, umami-led profile with natural sweetness, fine texture and a vibrant green colour. This is shaped by cultivar, shading, harvest timing and precise processing, not grade labels alone.
Why is matcha so green?
Shading the tea plants before harvest increases chlorophyll and amino acids. This deepens colour and develops the rounded, savoury character associated with refined matcha.
Does matcha contain caffeine?
Yes. Matcha contains caffeine, moderated by naturally occurring L-theanine. The result is a more stable, sustained energy release compared to coffee.
Why can matcha taste bitter?
Bitterness is usually a result of lower-quality material, overly hot water, or incorrect proportions. Well-produced matcha should be smooth and balanced, not harsh.
How should matcha be prepared?
Whisk with hot, not boiling, water until smooth. Sifting beforehand improves texture. The method is simple, but precision matters.
How should matcha be stored?
Matcha is highly sensitive to air, light and heat. AVANTCHA matcha is nitrogen-sealed and stored in temperature-controlled conditions to protect freshness. Once opened, keep airtight and cool, and consume promptly.
Is all matcha the same?
No. Differences in cultivar, origin, farming approach and post-harvest handling significantly affect flavour and texture. Colour or price alone do not define quality.
